Bad Ad

An example of bad advertisement

An example of bad advertising

Spotted this hoarding while driving around in Hyderabad. This ‘fstr’ is not the only one, there are ones with ‘smrtr’ and ‘smplr’ too. I have earlier seen bad ads/hoardings from Deccan Chronicle, but this series is abominable. Touting yourself as a leading English daily and marketing using sms lingo seems pathetic.

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13 Responses to “Bad Ad”


  1. 1 Gopal Koduri March 21, 2009 at 5:38 pm

    as if there was not enough space! And I wonder at the difficulty men could find that tiny DC paper roll on the corner πŸ˜›

  2. 2 oBelIX March 21, 2009 at 6:05 pm

    that’s hopeless.

    i first saw the fstr and was thinking it is some linux command – like fssck …

  3. 3 Kulbir Saini March 21, 2009 at 6:09 pm

    @Gopal i agree … “men” will have problems πŸ˜€

  4. 4 Chittaranjan March 21, 2009 at 8:37 pm

    DC has used ‘oomph oozing models’ in their earlier ads also…makes me wonder what that’s gotta do with a newspaper 😐

  5. 6 Himank Sharma March 22, 2009 at 4:55 am

    Ya these Hindu ppl have always been using β€˜oomph oozing models’ to quote Chittaranjan, in their ads.. Seriously could never think how could you relate these 2 πŸ˜›

  6. 7 Sangfroid March 23, 2009 at 4:06 pm

    Really pathetic. Sms lingo is taboo in print media!

    btw, dont seem to recall who was the hot chick in the DC hoarding at Mehdipatnam for a long time during college days. I remember drooling over the sight each time πŸ˜›

  7. 8 rahul March 23, 2009 at 6:58 pm

    at least they are honest about what kind of paper they put out

  8. 9 Kunal March 30, 2009 at 1:38 pm

    Gopal, lol πŸ˜›

    obelix, dude you are working too hard! instead of noticing the hot girl, you notice ‘fstr’ and immediately think of Linux! you sir, are truly a geek!

    Kulbir, πŸ™‚

    Chittaranjan, actually with most of the ads we see these days, no matter what the target audience is, the oomph factor would almost always be there. A hot girl could be always seen standing somewhere…

  9. 10 Kunal March 30, 2009 at 1:38 pm

    Aniket, yup!

    Himank, dude it is Deccan Chronicle! Hindu has actually maintained its standards.

    Sangfroid, I hope sms lingo does not ruin the print media 😦 and I don’t remember that Mehdipatnam hoarding, but yeah you have to hand it to DC – they find hot chicks for all hoardings!

    rahul, quite true.

  10. 11 Sujata April 17, 2009 at 10:29 am

    I have to say Kunal the comments were lost on me!
    πŸ™‚

  11. 12 Harsha June 19, 2009 at 10:47 am

    Hi Everyone…

    Please!!!!!!!!!!!!!
    Please tell me what is the name of the Model in this pic?…
    And if possible, Links to other pics of the same model on Deccan Chronicle Ad…

    Help is Appreciated…

    Regards,
    Harsha

  12. 13 Suresh May 30, 2010 at 7:46 pm

    Ever since the first time I saw a deccan chronicle newspaper, I’ve been hating it to the core. I don’t like their newspaper, their ads, their news, their stupid gossip about bollywood. The worst part is that they literally cut the pictures of actors from magazines like cineblitz and paste them into their newspaper, and most of the news that they present are unnecessary, irrelevant and pointless.

    THE WORST NEWSPAPER IN HISTORY!


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